Bankology Training Centre

A sleek and elegant experience across all platforms

Bankology is a financial training centre located at Yobek building in Mexico, right in the heart of the banking and financial industry. As a branding agency, we had the opportunity to work with Bankology to develop a strong and distinctive brand identity. Our branding process started with a thorough brand discovery phase, where we conducted research and analysis to understand Bankology's target audience, competitors, and unique selling propositions. Based on our findings, we developed a brand strategy that would help the company differentiate itself and appeal to its target audience. To bring Bankology's brand identity to life, we assigned one of our top graphic design/brand identity designers, Zemariam Abenet, to lead the project. Zemariam worked closely with the company's team to develop a custom logo and brand style guide that reflected its values, mission, and services. We also designed a range of brand collateral, including business cards, letterheads, and brochures, to help Bankology establish a strong and consistent brand image across all communication channels. As part of our collaboration with Bankology, we also provided digital marketing services to help the company reach its target audience effectively. Our digital marketing team developed a comprehensive strategy that included search engine optimisation, social media marketing, and email marketing. We also provided UI/UX design services to create a user-friendly website that would enhance the user experience and showcase Bankology's services and value propositions.